After you have had you website designed and web content written, there comes a choice of a social platform to be made, as well as a detailed strategy for content marketing. This involves choosing adequate means of graphic and textual representation which would make the brand more recognizable in the eyes of their users, including Google search (or any other search engine).
After a solution has been produced, content is promoted, results are measured, and campaign results’ reporting is obligatorily sent to the client.
Using the means of direct marketing via social networks and all other means of communication with potential clients and users, e.g. via social network promotion on Facebook, LinkedIn, Twitter, etc., as well as via email newsletter campaigns, Google AdWords, etc. a positive image of a brand is formed and users are invited to take action.